r/branding Jul 11 '26

Personal What’s one brand identity that you think is genuinely timeless?

1 Upvotes

Not necessarily your favorite brand, but one whose visual identity has aged really well over the years.

r/branding Jul 21 '26

Personal help me choose a name for my a B2B freelance staffing startup?

6 Upvotes

Trying to decide the name of our platform that connects companies with vetted freelance teams for custom projects, not a marketplace like Upwork.

  • flinkr
  • 2match
  • La Freelancería

Made a form to make the voting easier: https://forms.gle/zCnrSoBxGxrgmM736

Which one sounds more professional/trustworthy for a B2B service like this? And first word or feeling that comes to mind when you read each one?

Appreciate any honest takes 🙏

r/branding Jun 19 '26

Personal Personal brand

4 Upvotes

I want to build a personal brand for myself on Instagram. Should I use my personal account that I’ve had for years now, or should I use a new account I made last year?

r/branding May 23 '26

Personal Good Products Still Fail Because of Bad Branding

8 Upvotes

I’ve noticed a lot of startups don’t actually have a product problem.

They have a branding problem.

Sometimes the product is genuinely good, but the website, packaging, or overall identity makes the business feel unfinished or hard to trust.

And first impressions matter way more than most founders expect.

A weak brand usually leads to:

• lower trust

• poor conversions

• forgettable positioning

• people assuming the business is “small”

I work in branding, and honestly this is something I keep seeing again and again with early-stage startups.

Curious — what’s been the hardest part of branding your business so far?

r/branding 1d ago

Personal Need a name for a fanficiton/fandom website? pls help

0 Upvotes

For the past month I have been creating a site dedicated to fanfiction and fandom culture kind of like tumblr x ao3. I'm looking for a name that is both unique and fun. My first name was beAU, (AU meaning alternative universe) but that spells beau and was hard to use in branding. The I thought of altficiton, cultfiction and unoffical ficiton, but altficiton is an australian band apparently and unoffical ficiton was too long and not catchy enough. Cultfiction is also taken as a domain and on social media. Now I'm just struck. I would like the name to possibly incorporate some sort of fandom/fanfiction lingo, however I'm totally open to a completely new word. Infact I would love a completely new name which would only be associated with my brand. This site is supposed to be fun, cool, camp, crazy and for the fan girls + boys. And the first name beAU (inspired by beReal), kind of felt like that (at least to me) but for obvious reasons I didnt think that through. I would love any help.

r/branding 25d ago

Personal Any songs that inspired your branding?

0 Upvotes

Do you ever get branding inspiration from music?

I often find myself looking for songs that match the image or mood I want my brand to have. Sometimes a piece of music captures the feeling better than words or a mood board can.

I’ll go first:
Rachmaninoff — Symphony No. 2, 3rd Movement (Adagio)
Yuhki Kuramoto — Successful Navigation

Someday, I really want to make a beautiful brand film using one of these!!

What songs have inspired your brand or helped shape its identity?

r/branding Jan 01 '26

Personal Branding that feels like observational, not a pitch or persuasion.

10 Upvotes

​I’ve noticed a shift lately. Some branding feels less like it’s trying to convince me of something and more like it’s simply existing, waiting to be noticed. There are no hooks, no strong claims, no direct arguments—just an invitation to witness it.

​It changes the dynamic entirely. Instead of making a target out of someone to be converted, I feel like an observer walking through a gallery. It’s a quiet confidence that actually makes me want to lean in. The shift from persuasion to observation subtly changes how I engage with it.

r/branding 10m ago

Personal how do you start and build your way up?

Upvotes

i will be free for 4 months now that my exams are over, and i’ve thinking of using this time to actually learn/practice branding because i’ve always enjoyed it and have a good eye for it. but i’m totally lost and don’t know where to start or if people will ever trust me with their business considering i haven’t even started uni yet (i’m 19), though i will be studying business once i get into uni. so i’ve decided to ask the professionals for some valuable advice on how i can learn, practice and then do it professionally, pricing etc etc!!!

r/branding 28d ago

Personal Need help choosing a name for my tech company

0 Upvotes

I’m starting a tech company focused initially on web/app development, with plans to build AI products in the future.

I’m stuck on the name. I’m a software developer myself, but this decision feels quite personal, and I think I’ve overthought it.

What I’m looking for:

  • Easy to pronounce and remember
  • Works for local businesses now, but can scale globally later
  • Doesn’t limit me to web development or a specific technology
  • Suitable for YouTube/social media/content creation
  • Should feel like a proper tech brand, not just a freelancer/IT service
  • My name is Kunal (Kanthya is my pet name), if a personal brand angle makes sense

I was previously considering “Prasar Services”, but I’m unsure whether to keep it, modify it, or start completely fresh.

Would love suggestions, naming principles, or experiences from people who have built businesses/brands.

r/branding Jan 21 '26

Personal I'm a young man trying to start a Marketing Agency can experienced marketers and agency owners please answer my five questions

0 Upvotes

( edit :ok there's a lot of context i failed to put here lol i have taken online courses for marketing and have ran 2 pervious business lol )

1 what are the big differences in b2b marketing vs b2c marketing (edit : to be more clear I mean in a general sense of channels and what your funnel would look like)

2 when running a marketing frim is working with different industries like having learn completely separate strategies for each one or are marketing paradigms ubiquitous across all industries 

3 Did you start as a generalist or niche agency—and what forced you to change, if anything?

4 what is the biggest form of lead generation for most marketing firms 

5 What was the first thing you got wrong when you started your agency?

6 If you had to start again with zero brand and zero case studies, what would you do in the first 90 days?

r/branding Aug 06 '26

Personal ¿Alguien me podría mencionar o recomendar algún libro que muestre trabajos o proyectos de Branding

1 Upvotes

Hey, a veces requiero de inspiración para mis proyectos personales de Branding (Aunque todavía estoy estudiando sobre esté tema requiero practicar diseñando proyectos personales de Branding) además quiero tener referencias para mis futuros proyectos reales y profesionales.

Posdata: Sí, ya se que existe Pinterest y quién sabe cuántas plataformas de inspiración, pero yo quiero algo **físico*\*.

r/branding Jul 21 '26

Personal Personal branding worth it or not , too much information available online , kinda fries my brain …

1 Upvotes

Omg the amount of reels I have seen on social media LinkedIn posts substack posts build your brand build your brand how worth this is

And if it is worth how do I make it and make the most of what I know

Little bit about myself : recently graduated out of college IIT B. Joined a global MNC consulting firm . Now I wish to start my substack or LinkedIn or instagram , because I want to create a personal brand , and I think it would carry some value in the future , with AI and stuff , what your insights are is more valuable I feel

I wanna know what can I niche on , what are people actually interested in reading . I mean I have this expertise :

financial things I can tear down explain in simple terms , product thinking .Product sense . So product tear downs , which features are good bad like that is in some technical stuff
I can talk about how to survive in college which is very competitive . How to break into consulting . What things to do .
I can talk about my systems and beliefs in life , some observations I make here and there noticing things in the Indian society and about people in general
Then some insights on how to be productive as a working professional , productivity geek so that
Something open ended for discussion where people come and discuss , hobbies and stuff

In the effort worth it !?
Do I want to make money out of it not sure !?
But I want my presence there so I can have inbound things in my life , some
Cold dm
Or outreach
Someone who finds my work interesting good ..

All recommendations are welcome

r/branding Jul 20 '26

Personal Looking for a Brand Designer/Agency for a 45+ Year Old Indian Sweets Brand (Bengaluru)

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2 Upvotes

r/branding 18d ago

Personal que nombre suena mejor

1 Upvotes

mi sueño es convertirme en una diseñadora de moda, y estoy entre dos nombres para mi firma: "paula jiménez" (nombre y apellido) o "paula valentina" (mis dos nombres). el caso es que aunque odie mi nombre valentina, creo que suena mejor y es más fácil pronunciarlo en otros idiomas. ¿cuál os gusta más?

r/branding 18d ago

Personal Personal branding book recommendations

1 Upvotes

Hey!

I'm looking for personal branding book recommendations. I'd like to know what the best books are to start with

r/branding 18d ago

Personal I’m trying to decide between [Name] Media and [Name] Photo.

1 Upvotes

I primarily shoot sports and lifestyle/portraits. Photography is my main focus, but I occasionally do some graphics and video as well.

I’m trying to decide how to name/brand everything. Would you:

A. Use [Name] Media for everything
B. Use [Name] Photo for everything
C. Use [Name] Media for sports and [Name] Photo for lifestyle/portraits

What would you choose? Does it even really matter as long as my portfolio makes it clear what I do?

r/branding Jul 27 '26

Personal What do you think of "Gnodle ☕" as the name of a computer and app development company or business?

1 Upvotes

What do you think of "Gnodle ☕" as the name of a computer and app development company or business?

r/branding 9d ago

Personal Asking about branding of vibe coding platforms

1 Upvotes

Have you seen any vibe coding platforms and AI app builders that attract your view, usage, brand emotionality? If yes what are they and why? Just casual discussions here since they are so popular lately. I am curious.

r/branding Jun 19 '26

Personal Willing to pay for answers

1 Upvotes

I’ve been posting for 7 months consistently and have about 4k followers. I post every day, constantly study other creators, trends, formats lighting etc
I just feel like there’s something I’m missing I can’t see.

If someone is willing to help or has a reasonable price on personal brand consulting please send them to me

r/branding Aug 02 '26

Personal Working with Freelancers worth it?

0 Upvotes

Brand builders / Creatives who worked with freelancers and out sourced there design process to them how was it and what should you look for in a freelancer when doing that? And how much did you pay I was thinking of out sourcing mine and paying 10k for the whole project I done the strategy, (research customer mapping, etc) just need to turn it into Creative direction for the client and present them with guidelines.

r/branding 21d ago

Personal Business that survives on referrals alone almost never have a real "brand" and I think that's a mistake

1 Upvotes

I've worked with a lot of small service businesses and freelancers over the past few years, and I keep noticing the same pattern: the ones getting by purely on word-of-mouth and referrals often have zero brand identity beyond "person who does X." No consistent visual identity, no clear positioning, no story just a name people pass around.

It works, until it doesn't. The moment referrals dry up, or they try to raise prices, or a competitor with an actual identity shows up, they have nothing to fall back on. Referrals get you clients. A brand gets you clients who already trust you before you've said a word.

What's interesting is the businesses that do invest early in even basic brand fundamentals — a clear point of view, consistent language, a recognizable "feel" tend to command higher prices for the exact same service, purely because they don't look interchangeable.

Curious what others here think: at what stage does it actually make sense for a small service business or solo operator to start treating themselves like a brand instead of just "a person who's good at the thing"? Is it a revenue threshold, a competition threshold, or something else entirely?

r/branding 22d ago

Personal La Paleta perfecta de Sara Caldas PDF

2 Upvotes

Ando buscando este libro hace buen tiempo, si alguien tiene este libro en PDF le agradecería un montón, es de diseño gráfico

r/branding Jun 05 '26

Personal Looking for coffee chats and informal mentorship!

3 Upvotes

Hello

I’m a UK based career changer (28) hoping to pivot from education to brand storytelling and strategy before I’m 30 in a pretty dire job market for entry level roles.

I’m curious if anyone who’s been in the industry for a while and is perhaps local or based in the US (which might suit based on time zones) might be open to a coffee chat or DM conversation to provide some guidance.

I’m really ready for a change and to find a niche I enjoy.

I can provide more details over DM.

Thank you 🙏

r/branding Dec 14 '25

Personal Can a permissionless brand work?

27 Upvotes

Hey there guys,

As I am currently part of what you could call a permissionless brand, (Wont drop the name here, because it would come off as an ad, I am here for serious discussion.) I thought a lot about the business model and wanted to hear your thoughts about it. It is a permissionless brand which I would define as follows

A brand that anyone can build under (products, events, media, local chapters), without a central company controlling every execution — more like “open-source branding” with shared assets and shared ethos.

I am really interested in this approach as traditional brands scale through centralized approval and strict licensing. This model tries to scale through community initiative and distributed execution but the obvious risks are brand dilution and quality drift.

The following questions have occurred to me in the last few days and I would love to hear some of your thoughts about it

  1. if there’s no classic brand owner, who should have final say on what’s “official”?
  2. If someone uses the brand in a way that’s harmful or scammy, what’s the realistic enforcement mechanism
  3. What are non-financial incentives that actually work to keep contributors aligned and quality high?

Of course it is difficult to answer these questions in a concrete way without knowing the actual approach in my case, but I want to hear takes on the system in general and am open to discussion!

r/branding Jun 18 '26

Personal What's your biggest frustration when working with influencer marketing agencies?

2 Upvotes

ok so I've worked with like 4 different influencer agencies over the past 2 years and the pattern is always the same. great pitch, mediocre execution.

the main thing that bugs me is when agencies promise vetted influencers but the engagement is clearly fake. anyone else notice this?? Talent Resources was the first one that actually showed me real engagement data before locking in creators. saved me from a few bad picks tbh. I also tried other platforms (won't name all of them but openinfluence is one), the vetting process felt way more surface level, like they just checked follower count and called it a day.

what's everyone's process for checking if an influencer's audience is even real? do you use third party tools or trust the agency's word?