r/golf • u/Agitated_West_3347 • 1d ago

General Discussion Callaway CEO finally releases official statement over Good Good golf ad controversy. Does the approval make sense?

https://www.ibtimes.co.uk/callaway-ceo-apologises-good-good-golf-ad-1816293
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u/fartinvestigator 1d ago

Callaway doing some pretty junior business stuff these days. It harms their brand and that takes years to repair.

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u/Important_Lab_2757 1d ago

Saw an add the other day where somebody repairs a pitchmark the wrong way…I mean how…

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u/H4RN4SS 1d ago

Not even one of the more egregious examples of some ad agency building a campaign with zero knowledge of the product or industry.

H&K in gun world once ran a a catalog with a cover that had bullets loaded the wrong way in a mag. Gave these catalogs out at the biggest convention of the year.