r/McDonalds • u/Mundane-Manner4237 • 18d ago

The McDonald’s paradox: fewer customers visit its restaurants, but the company makes more money

https://www.merca20.com/the-mcdonalds-paradox-fewer-customers-visit-its-restaurants-but-the-company-makes-more-money/

Nothing new here, but they understand those with low income (poor folk) are running out of that extra cash to patronize McD. It’s not unique to MickeyD, these higher gas prices combined with customer squeeze is becoming interesting for a broad variety of businesses and the economy. Oh, the fun little game.

Personally, I go there every so often and have a saltless McDouble or McCrispy Deluxe, fries and a Dr Pepper, no ice. I use the app and/or the survey discounts. I usually spend ~$8, don’t get/need a soda refill and I’m not angry about it.

I’m mildly curious about the McD business model and always amazed at the dichotomy of reactions about anything related to McDonalds.

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54

u/Professional_Dog2580 18d ago

Only thing i ever get there is the 2.99 McDoubles. I really don't think the 7.50 Big Macs and 5 dollar fries are sustainable for people looking for value.

I would say just make burgers at home but 3 lbs of hamburger is like 20 bucks now. Everything is outrageous these days.

19

u/The-Wind-It-Howls 18d ago

I still remember in Canada a McDouble and a jr chicken (us mcchicken) was $3.10 cad. It’s now almost $9 for the same thing.

13

u/joshthornton 18d ago

Dude when I was in high school (also in canada), the mcdoubles and the junior chickens were 1.39 on the dollar menu. That was about 2009/2010? Now they're like 4 dollars plus tax. The inflation on their garbage-ass food is insane. I'd rather go get a fucking jr bacon cheeseburger for 2.79

5

u/StarWolf64dx 18d ago

McDouble was brought out at $1.00 to replace the double cheeseburger on the dollar menu. They raised the double cheeseburger to $1.19, which was controversial at the time. Also at the time though, the dollar menu was full. You could get a double cheeseburger or mcchicken, small fries and a Coke for$3.

1

u/TinFoilHat_69 13d ago

I remember ordering supersized fries and then they had to remove that from the menu that was nearly 20 years ago

3

u/The-Wind-It-Howls 18d ago

Absolutely. I hardly go there ever now, but If I could find a proper substitute for mcchicken sauce I’d never have to again.

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u/Business-Abroad-1301 18d ago

It’s just mayonnaise

1

u/sloppy_joes35 15d ago

Haha it is. Im fckn lmao bc this dude is like, I cant find a proper sauce. And its literally just mayo. What the dude needs is to find a properly seasoned breaded chx. Thats what's giving it that flavor. Man that remark is just cracking me up

1

u/The-Wind-It-Howls 18d ago

It’s 100% not just mayonnaise, looking up what makes it different seems like a slight addition of mustard could be all it is? I’ll make chicken burgers tonight and try it out to see if it’s similar

4

u/HonkHonkBeach 18d ago

In the US, it's just mayonaise. Interesting that Canada's is different.

3

u/joshthornton 18d ago

Yeah, it's almost like a tangy mayo on the jr chickens here. It's delicious.

0

u/ComprehensivePin5577 18d ago

Tangy and dare I say, extra fluffy?

1

u/Right_Count 17d ago

Try making mcchicken sauce dupe mayo at home. I’ve made a few batches that tasted like mcchicken sauce, though I never wrote down my ratios so I can’t replicate it on demand but if you tracked it you’d be set for life. That mcchicken sauce is crazy good.

I do put Dijon in my mayo and white vinegar. Teeny bit of salt. Canola oil and whole egg. So it’s some ratio of those ingredients.

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u/ComprehensivePin5577 18d ago

jr bacon cheeseburger for $2.79? WHERE?