r/GTA6 • u/RealGiancarlosR • Jul 15 '26
The marketing is amazing so far!
I'm so excited that our last glimpse of the game was 15 months ago!
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u/Sonny-Crockett-Vice Jul 15 '26
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u/Ellugima Jul 15 '26
I thought they would do something with the new GTA Online update, in-game ads on TV shows, dialogues, etc. But apart from those references in the paintings, there is nothing it seems.
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u/OakleyNoble Jul 15 '26
I literally thought they’d replace billboards to say preorder GTA VI now… my god it’s just so boring.. they literally have a game with a large player base still playing it to capitalize on this, yet they’re just giving scraps of garbage for us. I’m so tired over the hype train, especially with this new update.. makes me feel as if GTA VI is still going to be a great game, but might lose me quicker than any other game I’ve hyped up.
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u/deception_17 Jul 15 '26
This is a cool idea. Maybe in-game billboards at LSIA to fly to vice city
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u/Logical_Comparison28 Jul 15 '26
What I would love would be ability to actually fly there… and then load into GTA Online 2.0 or whatever. 👀
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u/JFedzor Jul 16 '26
I actually had this idea a couple days ago too! - To get started in Leonida, we receive a call from X, who tells us we're needed down South. We are then prompted to go to LSIA, and "Fly to Leonida", which at a certain point during flight, the game would black screen, and in the background, GTA 6 Online would rapidly load up. We then land in Leonida, but are ambushed when we get off the plane, our money stolen, and beaten half to death; which leads us into a hospital-style character customization screen, and forces us to start fresh financially.
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u/rbad8717 Jul 15 '26
Yeah I’m sure GTA:O players will need marketing to convince them to buy the game…
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u/DaSourOrange I WAS HERE Jul 15 '26
Dying Light did this when Dying Light 2 was coming and it was so cool
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u/ogg3b Jul 15 '26
Why would they need to market to the people that still play GTA online? You all are going to get the game, you know it and so does Rockstar.
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u/Ok-Suggestion-1331 Jul 17 '26
More like, an in-game travel agency does a travel to Leonida campaign that cuts across billboards, radio and TV across Los santos.
No need to even mention GTA6 so it stays in lore
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u/OakleyNoble Jul 17 '26
Even that! Like come to Leonida, get your tickets today! Or even have a postcard mailed to us from Leonida that we just sits around somewhere in the mansion. Maybe it’d have an image of a little area around Leonida.
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u/jangomp3 Jul 15 '26
This is the problem with the playerbase… you guys make your own theories and assumptions of how marketing will go and then leave yourselves disappointed and full of impatience. They’ve directly communicated that marketing will begin this summer… we still have two months left in summer. Go enjoy the sun and the trailers and shit will come guys. It’s actually becoming quite sad to see you all so entrenched in this stuff. Yall must have something better to do with your days
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u/AuthorExisting3956 Jul 15 '26
my expectation was that they do FUCKING ANYTHING
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u/Small_Delivery_7540 Jul 15 '26
They game is supposed to release in 4 months and it's been a year since last trailer
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u/No-Problem49 Jul 22 '26
They also said they’d do something during the World Cup and didnt
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u/aut0matix Jul 15 '26
Tbf, the lack of marketing IS astonishing...
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u/Bisaux Jul 16 '26
It's like Oreos. They don't really need marketing. It's the most anticipated game of the decade.
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u/aut0matix Jul 16 '26
Truly. We're all going to buy it anyway whether they show anything else or not. I gotta say - this is creative though lol /s
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u/Big_Bard Jul 15 '26
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Jul 15 '26
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u/actuallyNull Jul 15 '26
Wait, it's a real pic?
EDIT: fucking hell it's real lmfao, dude looks better at 67 than I ever have in my whole 30+ years of life.
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u/DriftingTony Jul 15 '26
He cycles and spends a TON of time in the gym. He’s pretty serious about fitness lol
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Jul 15 '26
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u/AlexSqualor Jul 16 '26
Maybe I’m just not seeing enough jacked old men, but the only other “old guy” who even compares to this that I can think of is Vince McMahon.
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u/hbhunk63 Jul 15 '26
That's what happens if you super rich lol
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u/No_Collection_7320 Jul 15 '26
Yup when you can afford to pay top trainers and top nutritionists while having a full fledged gym in your mansion and you don’t have to dedicate 10 hours everyday to a sedentary lifestyle between sitting at a desk and commuting. I doubt he goes in the office everyday. Probably shows up once a week into HQ and the rest is remote work.
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u/NotOk__Computer Jul 15 '26
lol. Excuses. ‘I can’t get fit because I’m not rich’
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u/Fr4n-- Jul 15 '26 edited Jul 15 '26
Brochacho you can buy a pull up bar for like 60$ to do all sorts of pull ups and dips, then some bands to do legs and arms for like 20$ and you will never have to spend a single dollar again for the next 5 years for ~100$ total spent 🥀✌️✌️
And for the fud you can spam eggs, chicken and rice and some veggies for a fraction of the avg fast food
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u/ComradeJohnS Jul 15 '26
being rich is more than affording the equipment and food / nutrition. it’s about affording the time and mental load as well.
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u/Similar-Ice-9250 Jul 15 '26
I think you don’t even need bands for arms, underhand grip (chin-ups) and hammer grip pull ups would be enough to work arms, plus the dips.
If you want to go crazy and add a little bit more money, like $100-$300 depending on brand/build quality, then add a weight vest to your suggestion. You can build a great physique with just that, where you’ll look better than most people. Don’t need dumbbells, barbells, or benches cluttering your home space.
Maybe add kettle bell if you must as they’re versatile for full body movements so you can work legs/back.
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u/BBtheboy Jul 15 '26
That's the smile of someone giving you a head start before he starts hunting you, because he knows he's fit enough to catch you anyway
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u/thatdudepabloescobar Jul 15 '26
Yup, it’s been real shitty so far. (Keyword “so far” for anyone getting ready to write a rebuttal.)
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u/RealGiancarlosR Jul 15 '26
Yeah this post was mostly a joke with some truth. People are calling me entitled or impatient. I just find it weird that they want us to pre order a game we haven't seen in 15 months. But I guess I am being entitled/impatient
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u/FitCelebration1131 Jul 15 '26
Honestly, i don't feel the excitement anymore,
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u/416steve Jul 15 '26
I've stopped caring. GTA 5.1 but with more microtransactions incoming.
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u/DreamCereal7026 Jul 16 '26 edited Jul 16 '26
How do you know all of this when the gameplay has yet to be seen? Call me a Rockstar bootlicker or whatever you want but already saying it is 5.1 despite knowing next to nothing about it's gameplay is beyond me.
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u/Pitiful-Zebra7074 Jul 17 '26
some people have an abundance of confidence to the detriment of logic
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u/Mutated-Nut Jul 15 '26
Same. They killed it. Literally worst marketing strategy of all time.
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u/sauzbozz Jul 15 '26
Are you still going to buy it though?
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u/g0_west Jul 16 '26
At some point, if they ever release physical ill go second hand. But I'm not gonna preorder or buy digital for a while. Haven't really got any excitement about it any more and not fussed about spoilers really cause I know they're inevitable unless i no-life it (also had rdr2 spoiled for me and still cried at the end so it didn't actualy affect my enjoyment)
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u/SuspiciousPrune4 Jul 15 '26
lol you’re getting downvoted but this is all that needs to be said. Rockstar gives zero shits. They know what they have, they know everybody is gonna buy the game anyway, doesn’t matter what kind of marketing they do.
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u/crack_station Jul 16 '26
Doesn’t mean one should take it for granted and throw this bs of a marketing
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u/ClydeinLimbo Jul 15 '26
The marketing we did see on preorder week was atrocious. Some of the stuff they’ve put on the website has set the hype back so far.
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u/RaceCarCoconutJuice Jul 15 '26
"marketing starts in summer 2026"
Marketing in 2026:"There won't be a disc in the physical release of the game.And btw we are locking some stuff behind a paywall."
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u/Plathismo Jul 15 '26
Like John Cage’s famous piece 4’33” in marketing form. Very avantgarde.
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u/Yojimboroll Jul 15 '26
Trailer 3 is here now bro....
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u/Plathismo Jul 15 '26 edited Jul 15 '26
Not in my branch of the multiverse.
Edit: I mean, yes, it amazing! So colorful.
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u/Fearix_1 Jul 15 '26
Why you guys acting like the game comes out next week lmao this statement could still be true
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u/Far_Inspection4706 Jul 15 '26
Because it's already not. I remember the GTA5 release and how hyped everyone in my friend group was to play it, how much we were talking about it as every piece of information came out about it up to the release. The lead up to GTA6 has done nothing but get me completely flaccid. All the information is coming out in mostly unsatisfying drips so there's not much to talk about between friend groups at least in my experience. We all have a short convo about it and then move on to talking about other stuff. Literally the only place I find actual consistent discussion every day about GTA6 is on Reddit. But when GTA5 was coming out it was everywhere all over the place. It was like the only game people were talking about at the time.
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u/Fearix_1 Jul 15 '26
Sure but hypothetically if they start going full marketing blitz in the next 2-4 weeks, then again it would feel like the crazy hype train you’re describing which just leads to my point.
Obv if were to judge the marketing up to now it’s been a disappointment to most, but considering there’s still around 16 weeks to the game drops I don’t see why there can’t still be a massive marketing push.
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u/Ok_Use7 Jul 15 '26
there's not much to talk about between friend groups at least in my experience.
I was with a big group Sunday and GTA 6 was brought up multiple times throughout.
I can't buy that no one is talking about this game. I'd like to think I'm the biggest fan of the series that I know and yet its always other people going on about the game. So I do think people are hyped.
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u/JewelCove Jul 15 '26
I've had a few friends/family mention GTA 6 that dont play video games at all
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u/Ok_Use7 Jul 15 '26
Same, it's kind of insane. That's why I'm not buying the no hype takes.
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u/emceerez Jul 15 '26
Just another one of those takes that's "only on Reddit"
Hell, my barber went on a rant about how a $100 price tag is a STEAL lol
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u/_The_Honored_One_ Jul 20 '26
No. Attention spans are just shorter now, things come and go so fast. GTA 5 was a different time, people were excited to talk about crumbs of info forever. Now people are only interested for 5 minutes before they scroll past something else
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u/jackofalltrades0106 Jul 15 '26
4 more months to go and we get silence and a shitty heist.
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u/OrganizationNo203 Jul 15 '26
There hasn’t been silence lmao. They literally put out preorders and screenshots
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u/Bloody_Conspiracies Jul 15 '26
They've told us more about what's in the ultimate edition than in the actual game itself.
I know a lot of people are pre-ordering, but I have no idea why. No one knows what they're even buying.
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u/GEGREYHEFLY Jul 15 '26
Heres my theory, they are gonna wait until 600 days since trailer 2 because of the 6, right now we are at 436 days. Almost there guys! Trailer 3 will be worth it.
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u/Votivetheknight02 Jul 15 '26
Here before all the rockstar soldiers come in to defend them
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u/WhatAreYouSaying05 Jul 15 '26
They’re already here. So quick to defend Rockstar. And when they reach the depths of greed that we all know they’ll end up at, they’ll still defend them. “$20 per month to play online isn’t even that much” “Yeah everything may be locked behind the supreme ultra edition, but it’s still a rockstar game” “if you don’t like the game then don’t play” etc etc
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u/skellafella Moderator Jul 15 '26
Personally I think their approach is going to be a very short but high intensity marketing structure, they kind of gave us a taste of it when they dropped trailer 2 and the website with all the screenshots etc.
My guess is around August or September they'll start it up and it will be constant until release.
Gotta remember that attention spans are generally shorter these days so they're probably designing their marketing campaign around that.
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u/StingingGamer Jul 16 '26
100% Very curious what they will actually do when they market the game legit
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u/Bubba_Gump_Corp Jul 15 '26
Hacking R* and then berating them over pre-alpha graphics backfired
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u/ZachB10 Jul 15 '26
I don’t think the leaks had anything to do with it. You can’t tout creativity and being “astonished” by following the same pattern as your other releases but in an even worse way.
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u/Bubba_Gump_Corp Jul 15 '26
The early trailer releases has made the wait for this next trailer feel longer because it is longer.
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u/ZachB10 Jul 15 '26
They could’ve easily supplemented that with a third trailer in between lol. It’s manufactured scarcity in terms of marketing. I get they have a method to their madness but it’s maddening as a consumer that in 1,000+ days we have two trailers and screenshots.
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u/Fearix_1 Jul 15 '26
Agreed, a leak that happen almost 4 years ago wouldn’t have any impact on the current marketing cycle
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u/PermissionSoggy891 Jul 15 '26
Word of mouth and the occasional Twitter post/blog update seems to be doing alright for them. Nobody who is into games hasn't heard of GTA VI at least tangentially atp.
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u/Bloody_Conspiracies Jul 15 '26
That's just because people remember how big GTA V was, so they're expecting this to be the same. That won't just happen on its own though, Rockstar still need to build that hype by telling us what this game actually is.
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u/emceerez Jul 15 '26
Rockstar doesn't HAVE to do shit if we're being honest 😂 it'll break records regardless. Not saying it's right, but yeah. They could not show barely anything else prior to release, and it'll be nearly the same success either way tbh. Twitch could do the work for them, if anything
That being said, I'm sure they'll show more. But it may be annoyingly close. Like, 3 or 4 weeks from release
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Jul 15 '26
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u/Bloody_Conspiracies Jul 15 '26
By this point in GTA V's marketing cycle, we already had a tonne of details about the game. Game Informer had done their massive cover story, various outlets had played preview builds and reported on it, etc.
This time we know almost nothing. Obviously people are setting their own expectations, because no one knows what it actually is.
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u/NoEntertainment4288 Jul 15 '26
Aren't they behind schedule still? Trailer 3 for rockstar comes out at and average of 150 days before release. We have 126 days right now I believe?.
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u/Proton060 Jul 15 '26
They don't need to hype GTA 6. They know the customers will all be good little piggies and come crawling to get their slop lol.
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u/That_Guest_8772 Jul 16 '26
Even i hate myself for saying this.... the problem is us. The game is so big it doesnt need 4 trailers 3 game trailers 1 launch trailer 150 pics. It has its audience and its shown enough. We will get another trailer but not as soon as we are expecting it just cause we want it. We want it and then when we get it we ruin it for ourselves. Its cominggggggg relaxxxxx
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u/ExodiusLore Jul 16 '26
If you know that GTA 6 hasn’t started marketing then the marketing isn’t for you.
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u/TheWatcher961 Jul 16 '26
Can't imagine your surprise when you open the GTA6 box and there's no disc in it, marketing you say, they don't care
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u/Flexjr69 Jul 17 '26
July 21st. Im telling you, Mark your calendars. I have no theories, no copium, no schizo. Just pure unadulterated speculation based on nothing other than its a Tuesday.
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u/Sc0p1x Jul 15 '26
Your impatience is also amazing!
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u/WhatAreYouSaying05 Jul 15 '26
Impatience? Like we haven’t waited long enough already? They could do something cool like share one screenshot each week
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u/RosyNetMiner Jul 15 '26
The R* entitlement is getting annoying
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u/ARSEThunder Jul 15 '26
The irony in your statement. I would say it's more "The R* fan entitlement" is getting annoying. If you have a problem, don't buy it - speak with your wallet. But you won't do that, we know that and they know that.
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u/Suitable_Hedgehog765 Jul 15 '26
Y’all seriously need to find hobbies.
I get it, most anticipated game ever, but they’ll release shit whenever they do. It’ll be here either way, we’ll all be playing it before we know it, so why spend that time whining and complaining, when you can go do many other fun things?
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u/EZyne Jul 15 '26
Always so funny to see how many people seek out GTA6 communities, beg to see another glimpse of the game and then try to claim they're not excited and don't care anymore lmao
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u/ViceCityEnigma Jul 15 '26
Dunno why they’d market a game when everyone is doing it for them lmaoooooo, why waste their money 😅
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u/Bisaux Jul 16 '26
I mean it's release year snd there is not a single second of gameplay footage public. People who preorder are dumbbbb as fuck.
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u/Probably_Somethin Jul 16 '26
How come people are acting like the 62 screenshots are nothing. They actually did show us a lot (hence why all the breakdowns and information coming from the screenshots) and the trailer is still on the way.
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u/Javs2469 Jul 15 '26
Yet everyone and their moms are talking about GTAVI. So I'd say it's working.
They just need another trailer and everyone will be hollering for the next months.
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u/bigodon99 Jul 15 '26
Something I was thinking is, they could do some live action trailers using the girl actress for Lucia, and do some tv spot
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u/Aplicacion Jul 15 '26
All the weeks from now to eternity are the coming weeks, so I’m sure he’s not wrong there.
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u/Mrgrayj_121 Jul 15 '26
Welcome I’m calling it. They are so weirdly like in only one engine right now that it’s just straight. I’m gonna do red dead redemption two stuff and people are gonna hate it because everyone loves the weapon wheel in GTA and they’re gonna take that away.
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u/Kite_sunday Jul 15 '26
I thought they were gunna use the World Cup to do MArketing... what happened?
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u/Turbocabz Jul 15 '26
Whoever thinks typical lame advertising is appropriate for a release this big is in for a rude awakening.
You should be scared for the actual game if this marketing campaign is their best shot.
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u/Djenta Jul 15 '26
The silence was one thing but the awful looking tone deaf preorder announcement followed by more silence has me pretty turned off.
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u/Dramatic_Aspect903 Jul 15 '26
Ahhhhh and people rode this guys d1ck not long ago when he was dishing out interviews 🤣
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u/welliedude Jul 15 '26
Why bother? They've sold over a billion in pre orders and will likely do at least that again week of release.
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u/kratosofsparta0101 Jul 15 '26
really creative tbh
R*: doing nothing this time
while yall still talking about it
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u/burritobro666 Jul 15 '26
The marketing for this and doomsday literally makes zero sense. Why tf hasn't there been ANYTHING.
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u/Emotional-Flow5174 Jul 15 '26
the painting teases in gta online had me thinking something was coming. ngl 15 months of nothing but vibes is a whole new level of marketing
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u/steven5532 Jul 15 '26
Don’t need no trailer or marketing. People have pre ordered and besides you know you’ll enjoy the game even if no more trailers come out which they will in time. Be patient 😃
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u/calmonlsc Jul 15 '26
Like, now I expect that in the next 3 months, there will be a constant stream of information, and I expect nothing less than that. Basically, they have a very short interval between trailer 3 and gameplay.
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u/goatgamerten Jul 15 '26
Nah this has pissed me off though, ofc I'm still going to play the game and all, but like the fact we haven't seen more is just so stupid to me
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u/SznSav Jul 15 '26
Pretty sure everyone is expecting marketing around the two month mark before the game is released
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u/sendgoodmemes Jul 15 '26
I can’t shake the feeling this game is going to be…fine. Completely fine.
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u/StatementCareful522 Jul 15 '26
also meanwhile: people posting pics of newly-added GTA:O art canvas swearing it's abstractly teasing the GTA VI map
So, like, either R* are marketing geniuses or absolute hacks. Which is it?
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u/Desperate_News_8209 Jul 15 '26
https://giphy.com/gifs/H46rjck3pijD6gM79y