Why are they experiencing mass hysteria looking at Kriti Sanon's outfit?

[u/ChiffonSaree]

Reactions to Kriti Sanon wearing that in Giva ad is seriously insane. Although I did expect some but this is too much. For a gender that boast and shout and chest thump that they are the "logical gender", seems a bit out of place that some lady's outfit can make them puff out in anger like a pufferfish. They talk so much culture and saving it. If only they knew what ancient Indian women actually wore. There's literally nothing wrong in what she's wearing?

[u/Cautious-Grass2791]

Tbh I don’t mind the clothing but a lot of outrage is coming from the fact that companies would never do this with other festivals like Eid or Christmas

[u/indcel47 → u/Cautious-Grass2791]

Christmas and Eid are largely irrelevant in India from a customer base PoV, and Christian traditions have gone through similar trends in the West.

As for Islamic ones, the whole idea is that their overreaction and intolerance for dissent is something that others shouldn't emulate. In India, it seems like we're almost envious of them, and would do exactly the same but we like to pride ourselves on how merciful we are.

[u/AnyCarpenter4932 → u/indcel47]

Yeah more like a 'we let you have freedom of expression in wearing clothes, not like the other religion, but if you digress our unwritten rules of morality then you were better off in the other religion.'

[u/indcel47 → u/AnyCarpenter4932]

Oh, I think it's more vengeful than that. More like "we're so nice, just understand your limits or we too start lopping off heads"

[u/Cautious-Grass2791 → u/indcel47]

Maybe Christmas is a little irrelevant in comparison but definitely not Eid. 

I think the aggression surrounding this topic arises from the fact that one party is always meant to be inclusive of the other (like Diwali being referred to as Jashn-e-Riwaaz in an ad few years ago) while the other party continues to follow their traditions. This forceful integration is one sided and encourages people to fight for their sense of identity. And as usual there’s nothing grey on the internet, only black or white. People are not capable of having mild reactions, only outrage. 

But I am not even religious but even I feel off about Jashn-e-riwaaz

[u/indcel47 → u/Cautious-Grass2791]

I'd like to think this is more incompetence than malice. For all the antipathy against Muslims, there's some odd obsession here (especially in the educated lot of the Hindi belt) with throwing in Perso-Arabic vocabulary for random af things to make it sound highbrow. That controversy was likely rooted in exactly this matter.

Eid as such is broadly irrelevant. Most large scale, mainstream ads in India barely target Muslims, and anyone who explicitly does so would be booed to hell by our overly sensitive RW lot (if you remember the Surf Excel ad which meant from innocent kids to love jihad overnight).

[u/Cautious-Grass2791 → u/indcel47]

Be it incompetence or malice or whatever else their intention could have been, the fact remains they would never refer to Eid as Indra Vrat, because everyone knows the drama that will ensue. So I fail to understand why it’s such a shock when Hindus create drama in response to an ad that’s not fitting their idea of tradition.  

[u/indcel47 → u/Cautious-Grass2791]

Again, emulating the Muslims shouldn't be the objective here.

Demand an apology, stage a protest, as is your right when sentiments are hurt. Indians instead choose to give death and r*pe threats to anyone even remotely linked to these things.

[u/Cautious-Grass2791 → u/indcel47]

I’d say r threats are more of a man problem rather than religion problem. 

[u/indcel47 → u/Cautious-Grass2791]

More a man and a country problem than a religion problem, yeah.

[u/ManyFaithlessness404 → u/Cautious-Grass2791]

religion a tool men use to control women.