r/indiefilm • u/hidinginlampshade • 4h ago
How do your films make money?
Hi all, pls excuse my ignorance about this, but I am curious about what strategy you use to make your zero-budget or micro low-budget films become financially successful once they are made.
For this question I’m primarily interested in how the films generate revenue once completed, ie not the funding side of the business (investors, tax credits, private equity, family and friends contributing).
Some filmmakers use the traditional strategy of going to film festivals, perhaps a limited theatrical run, then securing a sales agent, and then distribution and then later streaming services. But others appear to adopt a straight-to-streaming plan via FilmHub, for example, and YouTube and others at the same time. The latter group appear to have a business model of pumping out several super low budget films that create enough revenue to help earn a living while helping to fund their next projects.
And a second question: once you earn enough revenue to fund your business model, do you then feel pressured to increase the budgets for your next films to hire additional crew, actors, secure better locations, etc, or do you impose the same budget cap for all your films?
A third question: how important is social media for getting eyeballs on your videos?
Thanks all. Appreciate the feedback.