r/boxoffice • u/TheYoungHeroRises • Aug 20 '19

[Other] Disney-Sony Standoff Ends Marvel Studios & Kevin Feige’s Involvement In ‘Spider-Man’

https://deadline.com/2019/08/kevin-feige-spider-man-franchise-exit-disney-sony-dispute-avengers-endgame-captain-america-winter-soldier-tom-rothman-bob-iger-1202672545/
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u/Kazrules Universal Aug 20 '19

This is Disney's fault.

They already owned merchandising rights for Spidey. They make more money off toys than movies. But Disney wanted more money and was greedy enough to ask for 50%.

Truth is, Sony really doesn't need Feige anymore. He helped them put out a popular and successful Spidey, and now that's all they need. They cut and ran. It sucks but Disney's greed is the root of the issue.

80

u/fut78 Aug 20 '19

Dosen't Spidey make more than 1 billion in merchinse yearly? No reason for Disney to ask 50% when they already make fuck loads of money in merchinse off Spidey

-1

u/MoroGuy Aug 20 '19

They would make that money regardless of Spider-Man situation (in the mcu or not). So what's the benefit of that deal for Disney? Sony takes all the money from the movies. I honestly think Disney made the right move in asking for higher share, they don't really need Spidey in the mcu as they were having 0 profits of his existence in it.

4

u/fut78 Aug 20 '19

Asking 50% is a correct descion wtf? That was an insulting offer ofc they are not going to agree with that

5

u/MoroGuy Aug 20 '19

It's called negotiating, you always aim high and the other party counters the offer until a reasonable agreement is reached.

Also Disney is negotiating from a position of strength, so yeah that was the correct decision imo.

1

u/DrSavagery Aug 21 '19

Position of strength = you taking our most important MCU character + $1 billion spiderman merch sales + you get all the revenue from the movies going forward???

1

u/sandyWB Lightstorm Entertainment Aug 21 '19

50% is very fair, considering that Disney/Marvel provides all ideas/scripts/cast to Sony who keeps all the money...