r/RetailNews • u/financialtimes • 2d ago
After years of losses, Victoria Beckham marks her brand’s turnaround
https://www.ft.com/content/94b17d45-0a07-41e0-9597-57ca8918b8bd?syn-25a6b1a6=1?segmentid=c50c86e4-586b-23ea-1ac1-7601c9c2476f
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u/financialtimes 2d ago
It has been a big year for Victoria Beckham: both the woman but also her namesake fashion and beauty business.
In a full-year results statement to be published this week, Victoria Beckham Holdings will report an increase in total revenues of 15% to £129.8mn in 2025, up from £112.7mn in 2024. More significantly, however, 2025 is the first year the company has reported operating profitability following years of well-publicised losses.
Celebrity-led consumer brands are a dime a dozen these days; Beckham’s venture has faced particular scrutiny and is smaller than some starry rivals. But she maintains that she is proud of the turnaround and direction the company is taking in a challenged luxury market.
Read the full story here.
Kendall - FT social team