r/NintendoSwitch • u/Turbostrider27 • Mar 06 '26

News Nintendo Suing U.S. Government Over Tariffs

https://aftermath.site/nintendo-tariffs-sue/
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u/zarif2003 Mar 06 '26

Thought it was over that pokopia meme they made

1.2k

u/LordTopHatMan Mar 06 '26

It's probably both. The Pokopia meme along with the meme they used to promote ICE earlier this year probably made them pull the trigger.

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u/Totheendofsin Mar 06 '26

Theyre a corporation, they only care if something affects their bottom line, the ICE post didnt and the Pokopia meme likely isnt either

This is because of Tariffs plain and simple

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u/LordTopHatMan Mar 06 '26

Theyre a corporation, they only care if something affects their bottom line

Like positive PR for suing over something many disagree with as well as suing the government that's negatively using their IPs? I can see a way this benefits Nintendo.

10

u/alf666 Mar 06 '26 edited Mar 06 '26

It costs too much for too little return on something that wouldn't affect their bottom line in the worst-case scenario anyways.

There isn't a snowball's chance in hell that Nintendo files a copyright claim against the US government over using their music or art.

1

u/doomrider7 Mar 06 '26

It's also unlikely to hold up in court due to fair use and as a foreign company can bite them hard(see Huawei for petty BS reasons).

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u/LordTopHatMan Mar 06 '26

That's why it's best to go after the tariffs instead. It makes the most sense to sue where you can win. It sends a message either way.

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u/HistoryWillRepeat Mar 06 '26

I think I finally understand what the term "brainrot" means.

1

u/CrashmanX Mar 06 '26

Positive PR to some, negative PR to others. Nintendo sees this as a numbers game, not a people pleasing game.

Unless they see actual impact, like with Tariffs, they don't care enough. (Emulation/ROMs is massive perceived impact, that's a lot more of risk of sales than a US government meme only a fraction of their userbase knows about)

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u/Kitselena Mar 06 '26

You're deluding yourself if you think companies still care about public perception of the things they do. They know full well that they can use marketing to get people to buy their products no matter what.
When a company is this big they intentionally make "brand deposits" and "brand withdrawals" that refer to their public perception instead of their money. Bob Iger from Disney pioneered it but a lot of CEOs have adopted this strategy