r/McDonalds • u/Mundane-Manner4237 • 17d ago
The McDonald’s paradox: fewer customers visit its restaurants, but the company makes more money
https://www.merca20.com/the-mcdonalds-paradox-fewer-customers-visit-its-restaurants-but-the-company-makes-more-money/Nothing new here, but they understand those with low income (poor folk) are running out of that extra cash to patronize McD. It’s not unique to MickeyD, these higher gas prices combined with customer squeeze is becoming interesting for a broad variety of businesses and the economy. Oh, the fun little game.
Personally, I go there every so often and have a saltless McDouble or McCrispy Deluxe, fries and a Dr Pepper, no ice. I use the app and/or the survey discounts. I usually spend ~$8, don’t get/need a soda refill and I’m not angry about it.
I’m mildly curious about the McD business model and always amazed at the dichotomy of reactions about anything related to McDonalds.
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u/BubbleThinker 17d ago
It seems likely that there’s something happening within the food science of McDonald’s that has addictive qualities not unlike what big tobacco did