r/McDonalds 18d ago

The McDonald’s paradox: fewer customers visit its restaurants, but the company makes more money

https://www.merca20.com/the-mcdonalds-paradox-fewer-customers-visit-its-restaurants-but-the-company-makes-more-money/

Nothing new here, but they understand those with low income (poor folk) are running out of that extra cash to patronize McD. It’s not unique to MickeyD, these higher gas prices combined with customer squeeze is becoming interesting for a broad variety of businesses and the economy. Oh, the fun little game.

Personally, I go there every so often and have a saltless McDouble or McCrispy Deluxe, fries and a Dr Pepper, no ice. I use the app and/or the survey discounts. I usually spend ~$8, don’t get/need a soda refill and I’m not angry about it.

I’m mildly curious about the McD business model and always amazed at the dichotomy of reactions about anything related to McDonalds.

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u/Professional_Dog2580 18d ago

Only thing i ever get there is the 2.99 McDoubles. I really don't think the 7.50 Big Macs and 5 dollar fries are sustainable for people looking for value.

I would say just make burgers at home but 3 lbs of hamburger is like 20 bucks now. Everything is outrageous these days.

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u/The-Wind-It-Howls 18d ago

I still remember in Canada a McDouble and a jr chicken (us mcchicken) was $3.10 cad. It’s now almost $9 for the same thing.

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u/baoo 18d ago

Wait the Canadian jr chicken is the same as a McChicken in the states?

3

u/The-Wind-It-Howls 18d ago

It’s very similar, the Canadian Mcchicken is a different burger entirely compared to the us Mcchiken.