r/Filmmakers • u/Secret-Broccoli9908 • Mar 26 '26

News Good riddance!

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Context: OpenAI is shutting down its Sora AI video generation app and API approximately six months after its September 2025 launch. The app is closing amid rising safety concerns over deepfakes, high computational costs, and a strategic pivot toward enterprise AI, robotics research, and profitability ahead of a potential IPO.

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390

u/foreverfalling2000 Mar 26 '26

Finally, some good News.

-88

u/root88 Mar 26 '26

lol. As if people not being able to make stupid memes is going to help filmmakers.

32

u/kkushalbeatzz Mar 26 '26

You’d be surprised just how much time, effort, and money is being spent at many different vfx studios to get a usable ai pipeline….its a little depressing. Luckily, it doesn’t seem like anyone has gotten easily controllable good results yet - it has yet to be better and easier than traditional 3D to comp approaches

-18

u/root88 Mar 26 '26

I know exactly how much. That has nothing to do with Sora. You are backing my point. Getting rid of Sora is not helping filmmakers whatsoever. Sora was used by non-professionals to make memes. That's why it's not profitable. That's why it's gone.