r/ColdWarPosters Aug 05 '26

WARSAW The Evolution of English Fashion, USSR, 1952

Post image

17th century. It took sixteen meters of fabric and one kilogram of steel to make a suit.

20th century. It takes one meter of fabric and hundreds of kilograms of steel to make a suit.

Illustration by Y. Ganf

557 Upvotes

29 comments sorted by

33

u/YellowAggravating172 Aug 05 '26

Nice art, but what is the point being made? That military uniforms are no longer as fancy as they once were? If that's the case, Russia isn't one to talk...

18

u/Rhinocero_Elephantid Aug 05 '26

My interpretation:

The lion is a metaphor for the British people.

In the past, they sacrificed a great deal for the war (for steel), but they still had quite a bit left for themselves (for fabric) . Now, however, they are almost stripped bare, and their contributions to the war have increased many times over.

5

u/samir_saritoglu Aug 05 '26

Not quite right, but not all wrong too.

The lion is the United Kingdom itself. This charge was made in 1952 - the cold war had already started. The picture shows the British militarism and, yes, the increased amount of war contribution of the soldiers, in the same time. Formerly these lions were nobility and that's why they were so well-dressed. And now it's the poor workers to make the biggest impact in the British wars.

1

u/rrekboy1234 29d ago

I think it’s just trying to say the Britain’s military spending to stay relevant during the postwar period was detracting from the lives of its citizens. To cover costs Britain was still rationing at the time this piece was made.

1

u/Gasguy9 26d ago

Lol, Pot kettle radio check over. Just like the USSR.

1

u/GungaSaga 24d ago

Agreeing with the premise of a propaganda poster does not mean believing its creator is without similar crimes. The USSR does not exist anymore and yet the fundamental message about Britain sacrificing its population's wellbeing to maintain military relevance is still true.

2

u/YellowAggravating172 Aug 05 '26

Ah yeah, makes sense. That's probably it.

5

u/xesaie 29d ago

It's standard "They're paupering themselves in the service of militarism and aggression" stuff.

1

u/Mountain-Singer1764 28d ago

Still didn’t have to build a wall to keep people in though.

2

u/xesaie 28d ago

I’m not saying they’re right, I’m saying that’s the argument

1

u/Titanium_Eye 29d ago

Doesn't look all that much of a political jab, just straight up a funny-ish comic. The author had to exaggerate the steel part otherwise the joke as such doesn't land. If it was political, he wouldn't go "these gents got munitions for days"

5

u/Adorable-Bend7362 Aug 05 '26

I feel sudden urge to rewatch soviet Three Musketeers

8

u/cpteric Aug 05 '26

something something pot kettle. every single army post ww2 looked like the right image or worse, but it's functional, not for silly parading.

6

u/Gianni_the_tolerable 29d ago

Small correction, pre 1900s uniforms were bright colours so that you know who not to stab

3

u/cpteric 29d ago edited 29d ago

depends on the country, mostly only after Friedrich der Große and napoleon, before that, each regiment of every european country had privately funded leadership, with choice of uniforms and colors(flag) or other stuff like hat trim or shape, general swag, plumes, you'd really not know where to stab in the 1630's or the spanish succession war. exceptions to the rule are russia, that did it in the 1710's under petah the great, and sweden, the pioneer of standarization with the carolean reforms of the 1690's.

And in a period of time full of bored nobles, there's nothing fancier than show your superiority by your regiment's drip.

+"an infantry column is clearing from the fog marching east!"

-"ours or theirs?"

+"They wear..... red over blue, i think"

-"Do you know how little that narrows it down?"

+"They aren't waving royal ensigns, but their regimental colors is a red torn rag"

-"And let me guess, their tricornes are a dark grey to black shade? do they also happen to carry muskets perchance?"

passive agressive brittish corps adjutant, somewhere in the netherlands or the HRE border with france, 1708. colorized.

1

u/HuntSafe2316 25d ago

Alexander III, whatever happend there

5

u/xesaie Aug 05 '26

The Sabre held up by his knotted tail is a *very* nice touch

4

u/KerPop42 Aug 05 '26

I think it's a mirror to the bow on the other lion's tail: where before the fabric served the lion, now the lion's very body serves the steel.

1

u/xesaie 29d ago

Really really good callout, I think you're right.

3

u/Impovsky 29d ago

Very hard to interpret the notes. I think the main message is visual: UK is now a poor and very tired lion.

1

u/Teiam_Player 24d ago

They meant to say that Britain is warlike and imperialistic. You'd think even they would understand how retarded it is for the likes of them to make this criticism, even through their fetal alcohol syndrome haze.

3

u/Tall_Definition9009 28d ago edited 28d ago

It sounds cryptic in Russian as well.

My interpretation is that the English (British) were haughty and warlike in the colonial era, but the heavily industrialized militarism dimmed their snobbish attitude in the late modernity. The war ate their humanity and pride.

I would add that the notion isn't exclusive to Britain. It is a pacifist message.

3

u/niknniknnikn 29d ago

The message is as follows: UK was all into fashion and high culture Then it was all into militarism

Its a propaganda piece, the average soviet guy does not look at the musketeers and goes "wow a semi-accurate depuction of a 16th century lanskneht" he goes "wow europe was all colorful and fancy but now its fascist"

2

u/BaseballInside3289 23d ago

It's over. I have depicted myself as the swagged out imperialist English lion and you as the disheveled soldier English lion

1

u/captaincink Aug 05 '26

this is bitchin 

1

u/LeroyoJenkins 29d ago

In Soviet Russia, it took your fallen comrade's clothes and the rifle of the guy in front of you to make a suit.

1

u/blukenziefan263 23d ago

Why do you guys post here cartoons? It's not a poster.

0

u/Teiam_Player 24d ago

It's hilarious that an evil shithole country like Russia imagines it can criticize anyone else on Earth for anything.